The income of influencers after the new ATECO code falls under the category of self-employment As of January 1, 2025, influencers have their own fiscal and social security regulations thanks to the introduction of the new ATECO code 73.11.03, as marketing and commercial promotion professionals (https://www.agenziaentrate.gov.it/portale/web/guest/strumenti/codici-attivita-e-tributo/codici-attivita-ateco). Influencers have helped redefine the concepts of marketing and communication. The increasing spread of social networks and online platforms (including Instagram, TikTok, and YouTube) has contributed to the emergence…